Jack Bush
I've always loved making things. Since building my first website in 2005 I've worked as a designer, engineer, product manager and leader and made apps, platforms, design systems, AI agents, exhibitions, a brain-machine interface, furniture, zines, and a van. I bring warmth, curiosity and clarity to complex problems, and turn ideas into quality products with measurable results.
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RISO
Risograph print emulator with realistic ink blending, registration jitter, shading models and analogue charm.
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Chromist
Get your colours right. Build palettes for modern devices, see how they appear on old screens, audit accessibility against the next standards.
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Zola
Better and earlier accessibility testing. Each card describes a real person's experience and needs that your design should accommodate.
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Carver
The text editor I couldn't find. Minimal by design, private by default, delightful by nature.
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Seeing Britain
Learning my adoptive home by visiting every county. Mostly done by bicycle, tracked on an interactive map.
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Mindflow
Animated graphics that respond to your brain waves: focus to overlap the rings, relax to calm the outlines.
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Albums
Nice, old-fashioned photo albums. Because social media is a dumpster fire, but it's nice to show your mum what you've been up to.
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Metty
A very nice meditation timer, loosely inspired by a record player. Hardware version in progress.
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Quadra
Make QR codes that are customisable and ISO compliant. Private and ad-free.
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Zen and the Art of Bikepacking Maintenance
Photos for an essay about gumption, romantic thinking and bikepacking across Europe.
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JSON Whisperer
A fast, private JSON validator. Paste JSON, get instant feedback. Nothing leaves your browser.
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The Blob
The Blob moves in its own way. Quite calming to watch.
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Constellations
Generative night sky, drawing constellations between drifting stars.
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Cubeland
Experiment in 3D sketching.
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Circulor
VP Product (Jan 2024 – Jun 2026)
Owned product, design, research and product marketing for an enterprise supply-chain traceability and Digital Product Passport platform. Took it from a fragmented, support-operated legacy suite to a single self-serve platform.
- Moved customers off support and onto the product: System Usability Scale score from 15 to 80, AA accessibility score.
- Rebuilt with a modern front-end, customer API and data lake, swapping Oracle for AWS and open source: faster to build, easier to hire, 25% cheaper to run.
- Cut supply chain configuration time 70% with one-time setup, and shipped an AI assistant for API onboarding so engineers stopped working as consultants.
- Made privacy the differentiator: selective disclosure permissions let suppliers prove provenance without exposing commercially sensitive data.
- Restructured product and engineering into cross-functional teams with embedded design, clear ownership and a prioritisation model tied to strategy.
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OVO
Principal Product Designer (Oct 2020 – Jan 2024)
Led company-wide initiatives including design system, consumer app strategy, accessibility strategy and training, and research and design events for a 40-person design team.
- Doubled app engagement
- AA accessibility across all customer products
- Every customer product on one design system
- Energy usage tool reduced customer bills
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Kantan
Head of Design (Jun 2019 – Oct 2020)
Built and led a multidisciplinary design team responsible for ethnographic research, product strategy, service design, product design, user testing and brand.
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Rocket Lawyer
Product Innovation Consultant (Jul 2018 – Jun 2019)
Started an innovation team to research, design and prototype whether emerging technology could make legal help reach people who normally can't afford it.
- Built an escrow payment service, connected to the language in the contract.
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Everledger
Head of Product (Oct 2016 – Jul 2018)
Set up the product and design function from scratch. Took a waterfall team spread thin across 20+ parallel projects and turned it into one agile team shipping a market-leading platform for provenance tracking, so you can actually trust where a thing came from.
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Make Us Proud
Product Designer + Engineer (Apr 2015 – Aug 2016)
End-to-end agency work covering research, propositions, prototyping, user testing and delivery of platforms, websites, an art installation and a product playbook.
- Won Best Exhibition Design at London Design Week (2016)
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Ponoko
Production Manager (Sep 2010 – Apr 2013)
On-demand prototyping and manufacturing for NZ and Australia.
- Reduced order turnaround from 10 days to 48 hours
- Cut material costs by 25%
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Victoria University
Research Assistant (Nov 2012 – Jan 2013)
Found and documented Vishnu shrines in the Kathmandu valley, narrating local myths about the origins of the cosmos, and integrated into a series of drawings.